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PRESS RELEASE - Regine Guckelsberger is Head of Sales National at picturemaxx

Updated: Aug 5, 2022


Regine Guckelsberger, Head of Sales National picturemaxx
Photo: Petra Stadler

Press Release

Munich, September 21, 2021

Restructuring of Sales Department Completed


Regine Guckelsberger is Head of Sales National at picturemaxx



picturemaxx, the number one content provider in the picture market, has brought Regine Guckelsberger on board as Head of Sales National. The experienced sales and media expert is now responsible for business development, customer acquisition and the support of existing customers in Germany for picturemaxx Agency, the picture agency solution, and for my-picturemaxx, the media search engine, for the entire area of Germany, Austria and Switzerland. Furthermore, she will strategically support existing and new products offered by the company, especially picturemaxx PublicRelations, the solution for PR agencies.


This completed the restructuring of the Sales department. As Head of Sales National, Regine Guckelsberger will lead the sales team together with Tomislav Franjic, who was promoted to Head of Sales International in April 2021.


Regine Guckelsberger has more than 20 years of experience in publishing, media and PR agencies. She has worked at Axel Springer, Burda and Carat Wiesbaden, Ketchum Pleon Frankfurt and münchen.tv, where she has held managerial positions in sales and marketing.


„The picture agency market and all companies in the fields of publishing and communications now need strong technological solutions to make their workflows more efficient and to increasingly concentrate on their core tasks, such as research, marketing or the distribution of media assets. I look forward to pursuing the enormous potential here,” says Regine Guckelsberger.

“The position of Head of Sales National is critical. We are very pleased to have gained a person in Regine Guckelsberger with extensive expertise and a long-term strategic view. The sales team for marketing new and existing products from our company is set up perfectly,” adds Gerhard Feigl, CEO of picturemaxx AG.


Further Informationen


Press Contact


Britta Milde, Head of Marketing Tel: +49 89 357 1470 britta.milde@picturemaxx.com

About picturemaxx


picturemaxx AG – the market leader in the professional stock photo market

picturemaxx is the world's largest network of professional providers and buyers of visual content, empowering users to efficiently procure, organize and distribute digital assets.

As a market-leading software and technology company, picturemaxx has more than 35 years of experience in this sector. Its more than 1,000 customers include media companies such as Axel Springer, Bauer Media Group, Cornelsen Verlag, Gruner + Jahr, Hubert Burda Media and leading stock photo agencies of all genres, both within Germany and internationally.


picturemaxx Media Network and my-picturemaxx

The picturemaxx Media Network brings together professional users and media providers. The media search engine my-picturemaxx enables media users to search and license all media offered via this network with a single search query. The portfolio includes further services that are geared to the needs of media procurement and media management.

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